Operations consultant · Nairobi & remote
Calmer operations for growing service businesses.
I help founders of 5 to 50 person teams fix the processes, roles and numbers that keep them stuck in the day-to-day, so the business can grow without burning everyone out.

Taking new clients
Next start date: January
40+
service teams supported since 2019
31%
average reduction in operating costs
9 in 10
clients who come back or refer a friend
The cost of waiting
What staying stuck costs you.
The longer the day-to-day runs through you, the harder growth gets.
01
You stay the bottleneck
Every decision still waits for you, so the business can only grow as fast as your calendar.
02
Good people burn out
Your best people spend their days firefighting, and eventually they leave.
03
Clients notice the cracks
Late deliveries, missed follow-ups and double bookings chip away at the reputation you’ve built.
Services
Three ways to work together.
Start with a clear diagnosis, fix what matters most, or bring me in as a part-time operations lead.
No. 01 / 03
A focused review of how work really flows through your business, with a prioritised plan you can act on.
Price
From $2,400
Timeline
3 weeks
No. 02 / 03
Systems & process design
Hands-on redesign of the workflows, tools and handovers that slow your team down.
Price
From $6,000
Timeline
6 to 10 weeks
No. 03 / 03
Fractional COO
Senior operations leadership one or two days a week, without a full-time hire.
Price / month
From $3,500
Time
1 to 2 days a week
Case studies
Recent work, measured in outcomes.

Operations audit
Halving late deliveries for a regional courier
A six-week operations audit that untangled dispatch, routing and handovers for a 60-rider courier team.
48%
fewer late deliveries in 90 days

Systems & process design
A calmer front desk for a three-clinic practice
Booking, reminders and intake redesigned so reception teams spend their time on patients, not paperwork.
6 hrs
saved per receptionist each week
How I work
A steady, four-step process.
Running a growing team shouldn’t mean working every weekend. I’ve been the person holding it all together, and I know how heavy it gets. So we change one thing at a time and make sure it sticks.
01
Listen
Interviews and shadowing to see how the work really happens.
02
Map
A shared picture of processes, roles, tools and numbers.
03
Redesign
Small, tested changes in priority order, built with your team.
04
Embed
Guides, scorecards and rhythms so the changes last.
Your next step
Getting started is simple.
01
Book a free call
A 15 to 30-minute conversation about what’s slowing you down. No pitch.
02
Get a clear plan
Within two working days you get a written proposal with scope, timeline and price.
03
Run a calmer business
We fix what matters most first, and you feel the difference within weeks.
What changes
Imagine Mondays that run themselves.
The numbers are clear before the week starts, everyone knows who owns what, and you can take a week off without your phone lighting up. That’s what calmer operations feel like.
Kind words
What clients say.
“Amara found problems we had been walking past for years, and fixed them without slowing us down.”
Wanjiru K., Founder, Kito Couriers
“The front desk is quiet now. That alone was worth it.”
Dr. Achieng O., Medical Director
“It felt like having a senior partner for a fraction of the cost.”
Daniel M., Co-owner, Baraka Stays
“We finally sound as organised as our design work looks.”
Lulu N., Founder, Studio Ndovu
Insights
Notes on running a calmer business.
Free guide
The 30-minute weekly ops review kit.
A one-page agenda, a five-number scorecard and a simple checklist to run calmer weekly reviews. Free, straight to your inbox.
Why work with Amara
Operations help for founders who are ready to step back.
Most founders of growing service businesses hit the same wall: the team grows, but the way work gets done doesn’t. Decisions pile up, good people burn out and clients start to notice. Amara Otieno is an independent operations consultant in Nairobi, working worldwide, who helps founders of 5 to 50 person teams fix the processes, roles and numbers behind the day-to-day. Start with a free call, get a clear plan, and run a calmer business that can grow without you holding it all together.